Each year, the U.S. government agency Bureau of Land Management (BLM) rounds up wild Mustangs and brings them to holding facilities. This helps control wild horse populations and makes Mustangs available for adoption or purchase.

One key fact: Without thorough preparation, it's simply not possible to bring a Mustang to Europe. Many Mustangs advertised as “untouched” in Germany are, in reality, already poorly imprinted—often the result of unprofessional handling during the critical early phase. If the foundation training is done incorrectly, it harms both the horse and the long-term human-horse relationship.
That’s exactly why Ride the Brand should be your choice!

Adopt or Buy?
Adoption comes with restrictions, such as a mandatory one-year export hold to Europe, which makes it impractical.

Update (March 3, 2025): The $1,000 adoption incentive has been discontinued.

Purchasing through BLM (via "Sale Authority," around $125) allows for immediate export.
I will personally guide you—from selection all the way to arrival in Europe.

Cost Overview
The main expenses come from preparation and import, totaling approximately $15,000, including:
• Sourcing, training, veterinary care
• Ground and air transport
• Customs and import VAT
• Personal or virtual support
• No hidden fees

What’s included
• Selection and purchase through BLM
• Preparation: training, health checks, hoof care
• Transport: land and air
• Customs clearance and import
• Full support throughout the entire process

Timeline: Approximately 3 months (depending on the horse)

Why choose Ride the Brand?
• I live in both the U.S. and Europe—everything comes firsthand
• No dealers, no sales pressure
• Horse-friendly, individualized preparation
• Direct cooperation with the BLM
• Only registered Mustangs with complete documentation

What is a Mustang?
• A wild-born horse—not a breed, but raw nature
• Shaped by life in a natural herd
• Identified by its freeze brand

Looking for a young horse or one that’s been longer in holding? That’s possible too—and I’ll be happy to introduce you to suitable Mustangs.

Placing true Mustangs—everything you need to know!